Over on TFW are the two presentation panels by Hasbro at Toyfair, that included Transformers info and images.
The pre-toyfair Investor presentation.
And the Toyfair product presentation for media and invited fansites.
From the Investor presentation (with slides at the link above, including revenue from the last year, release dates of the next 3 Transformers movies, and demographic-based toylines until 2019).
From the product presentation...Quote:
Hasbro CEO Brian Goldner hosted the Toy Fair 2017 Hasbro Investor Day today and revealed future plans for the Transformers Franchise.
The game is on as Hasbro prepares to take the entertainment world by storm with Transformers: The Last Knight and the Transformers Cinematic Universe. New plans are underway for Transformers: Robots In Disguise and Transformers: Generations What a year it’s going to be.
Highlights:
- New Toys Revealed for Transformers: The Last Knight
- Transformers: Generations
- Machinima: Titans Return series
- Transformers: Robots In Disguise – New Combiner Force Characters Revealed! Ultrabee and Bruticus!!!
- Rescue Bots to continue? YES!
Transformers: The Last Knight toys will be available on Quarter 2 of 2017.
Showcased Toys for TLK:
- All-new Allspark Tech toys. The toys will interact with an Allspark. 20+ sounds and lights gimmick per figure. tpys include: Optimus Prime, Bumblebee, Drift, Hound, Barricade and more.
- Quite a lot of merchandise were shown as well. The merchandise range from Pillows to Buggy Cars.
Hasbro also showcased their Entertainment Line-up for 2017, 2018 and 2019.
Transformers: Rescue Bots will go on until 2019. [The series is unstoppable at this point].
Transformers: Robots In Disguise will continue this year with Season 3 Combiner Force.
Hasbro will work with Machinima to bring the next stage of their partnership. Machinima Titans Return series in currently in production.
Transformers Rescue Bots will go on for many years to come. New toyline is also planned with a new You Tube series.
Hasbro showcased Ultrabee and Bruticus from Transformers: Robots In Disguise Season 3 – Combiner Force.
Hasbro has tripled the Transformers toy sales among female demographic.
Trypticon (Fan Vote Winner last year) will be released this year.
Victory Hill will be showcasing a huge Transformers Live Event in China.
Brian Goldner stated that that they had an immense success with the Transformers Singles Day with their partnership with Alibaba. Hasbro is looking forward to work with China even more.
Quote:
- Optimus Primal wins the Power of the Primes fan vote
- Titans Return Leader class Overlord confirmed
- Titans Return Legends class Seaspray and Cosmos confirmed. Cosmos is a rerelease of the 2013 toy.
- Transformers The Last Knight toyline has been showcased. Highlights include both Voyager and Leader class Megatron toys, new Voyager versions of Hound and Scorn, a new character – Steelbane – who is a dragon.
- Young audiences line is “Allspark Tech“, an Allspark cube can be plugged into toys in the line to activate lights and sounds.
- The three headed dragon is named Dragonstorm, and his gimmick is Cyberfire. He’s a “Mega Turbo Changer”.
- Street date for the Last Knight toys is April 24th. The line will launch with the “Reveal your shield” campaign, involving five days of reveals.
- Presentation is kicking off. This presentation is for all of Hasbro’s brands, and they are kicking off with Transformers.
- Kicking off with a look at the new Forged to Fight mobile game from Kabam. This game will cover all generations, from Generation 1 to Beast Wars to the Movies and beyond.
- A trailer for Forged to Fight was shown. Same one that was shown earlier this weekend, check it out here: Transformers Forged to Fight Toy Fair Trailer
- Coming in Spring 2017.
- Combiner Wars from Machinima got over 120 million views, looking forward to continuing partnership with Titans Return and Power of the Primes.
- And right on to the toys!
- Titan Masters Wave 2 2017 first, with a look at Ramhorn
- Legends class Roadburn
- Legends class Cosmos. Re-release of the previous mold?
- Legends class Seaspray
- Deluxe class Wave 4 was shown next. Krok, Topspin, Quake, Kup…
- Deluxe Wave 5 next
- Twintwist with Flame Out
- Windblade with Scorchfire (new mold)
- Voyager class Wave 5
- Octone (correct spelling, Octone) with Murk
- Blitzwing with Hazard
- Blitzwing and Octone are remolds of the Wave 3 Voyager Optimus and Megatron.
- LEADER CLASS OVERLORD confirmed.
- Overlord’s Titan Master partner is named Dreadnaught.
- Speed set on show next. Name is officially confirmed as “Chaos on Velocitron”.
- Includes Quickswitch, Nautica, Generation 2 Laser Prime (with burning forest sticker), Fastlane, Titan Master Rodimus Prime with diecast
- Siege on Cybertron set
- Includes Pounce, Metalhawk, Tidal Wave, Magnus Prime (Ginrai), Thunderwing Titan Master with diecast
- Chaos on Velocitron is a TRU exclusive. Siege on Cybertron is BBTS exclusive.
- Showcasing Trypticon now. Spaceship is based on the Nemesis. Has a seat in the mouth for Titan Masters. Showcased the evolution.
- The chest can be opened to retrieve Titan Masters. Has multiple levels in there.
- Invitation to come and “feed” Trypticon after the presentation.
- Now presenting the winner of the Power of the Primes vote.
- Optimus Primal won the Power of the Primes vote.
- Deathsaurus “unknown evil” was the runner up. Ultra Magnus was third, Star Saber was fourth.
- Moving on to talk about Robots in Disguise.
- Season 3 will be Combiner Force. Showing Bumblebee and team against Menasor.
- Toys shown. Ultra Bee will feature the main four characters of RiD, as a combiner.
- Galvatronus too. Features characters like Ransack and Cyclonus.
- On to The Last Knight.
- Steelbane on show. Single headed dragon. Robot looks like a knight.
- Slug, Slash, and Strafe all shown. All reuses of their Age of Extinction toys.
- New mold Concept Camaro Bumblebee
- Voyager class Scorn
- Voyager class Hound. Removable helmet.
- Voyager class Megatron, turns into a jet
- Leader class Megatron, featuring both his sword and an arm cannon. Flip out flames.
- Mercedes Benz version of Drift. Deluxe class.
- Deluxe class Crosshairs.
- Deluxe class Sqweeks. Turns into a maintenance bay as well as a vehicle.
- Allspark tech line
- Kid oriented line. Allspark Cube will trigger lights and sounds if inserted into toy. Can attach to any toy in range.
- Bumblebee, Drift, Hound, Barricade all a part of the line.
- Dragonstorm on show. He’s the three-headed dragon. Gimmick is Cyberfire.
- Called a “Mega Turbo Changer”
- Street date for the toys is April 24th. The line will launch with the “Reveal your shield” campaign, five days of reveals.
