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Doesn't sound like it is too spectacular, especially if you have the game, but might interest dedicated fans to the Fall of Cybertron game.
It has a few character bios and images, and clips, but nothing too revealing.
It does have a news feed though, so could be useful for future announcements of DLC, promos, double XP periods, etc.
For a free app I thought this was quite good.
It is sort of like a semi-interactive audio comic. There are two chapters available at the moment, the first voiced by Cliffjumper and the second by Starscream. Timeline wise, the first chapter has Cliffjumper explaining the origins of the Autobots and the Decepticons and it goes from there.
It also includes the two trailer videos.