The AOE Dinobots and Generations FoC Combaticons were notoriously weirdly coloured and woefully inaccurate. The logic of having bright colours on the shelf makes sense kind of, but under a little bit of scrutiny it would be driving most adult fans and a good chunk of child fans out of wanting them at all.
Kids aren’t stupid, it takes a little more than bright colours and vague resemblance to catch their attention. The Transformers I wanted as a kid were the ones that looked most like the characters I saw on screen, mostly G1 characters that didn’t have much toy representation at the time, followed by Cybertron and then Movie characters later on. I remember being puzzled as a 6 year old that my Cybertron Optimus Prime (great toy) didn’t have blue eyes, or transform in the same way as the G1 cartoon character I loved. That said, I was also ecstatic that it came with a matrix. Same goes for Lego Star Wars stuff I wanted as a kid. The sets I and probably a lot of other kids wanted were based on scenes we particularly loved, not whatever the most flashy ship was or which had the most outrageous colour scheme. Kids also don’t discriminate/obsess as heavily between/about eras of media like adults do. I wanted plenty of prequel sets, as much as I did original trilogy sets, as in my mind they were basically one and the same. I think adults get similarly caught up a bit with what kids want with Transformers, and get in our own heads about what sells. Beyond a few differences, it’s probably quite similar to what many adult collectors want.
Maybe my family was different, but when it came to birthdays and Christmas, we scoured catalogues and websites relentlessly, knew exactly what we wanted from what was around, and asked for it. We didn’t vaguely want a “Transformer” or a “Lego set”, we wanted a very specific toy of a very specific character(s) or scene we liked.
It’s a little off-topic, but we don’t have to be super patronising with kids toys marketing decisions. It’s a good thing that more accurate toys and good articulation came about!
A lot of the kid-orientated Transformers toys (excluding something like Rescue Bots which are appropriate for the very young) I see on shelves feel very patronising with transformations simplified too much, often with their articulation gutted as well. I wasn’t a kid that long ago, the first thing a lot of kids will try to do with a figure of a character they like is try and articulate their limbs (this resulted in a lot of breakages when I was young). Such toys are also not going to be appreciated as much when kids grow up, and will be more likely viewed as a piece of cheap junk than a treasure they were in hindsight quite lucky to have. I can’t get on board largely with the one/several-step changer type figures for these kinds of reasons. If I was a parent, I would rather get a smaller version of a character that maintains some articulation and detail than a simpler one, if it was a matter of money.
Last edited by Bidoofdude; 1st October 2021 at 02:41 AM.
Seeking the Following:
- CW Brawl
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- Earthrise Thrust