I think it's fair to say that overall I've been fairly supportive of Michael Bay and his role as director for the Transformers movie franchise. However two things have recently elicited me to reconsider my opinion of Director Bay.

#1: ROTF DVD special features and audio commentary. It seems to me that Bay really isn't taking the Transformers franchise as seriously as he could be and is willing to sacrifice the integrity of the story/movie just for the sake of making it "fun" (in a juvenile sense).

#2: I recently purchased Star Trek on DVD. The movie was written by the same writers as Transformers (Kurtzman & Orci) but with a different director (J.J. Abrams); and what a huge difference that seems to have made. Now I'm one of those "Star Wars is so much better than Star Trek" kind of nerds, but in spite of all that I really liked the Star Trek film and have even bought the DVD! Watching the special features I could see that Abrams really cared about the Trek franchise and wanted to do it justice with his film, which like Bay's Transformers films, is a new continuity (Transformers is a continuity reboot and Trek is a continuity splinter).

So it's got me wondering... would Transformers be better with a different director who genuinely cared about Transformers?

Michael Bay has openly admitted that before he was hired to direct Transformers he did not like the franchise, and that when Steven Spielberg asked him to direct he hung up on him. Hasbro since put him through what Bay calls "Transformers school," but I don't know how much "Transformers education" would make him truly care about the franchise. I am now wondering if it wasn't enough.

Now to be fair, Star Trek didn't succeed purely because of the director. It was pointed out that one of the writers (Roberto Orci) is a massive Trekker himself, so that would immediately make him a better writer for Trek over Transformers. Orci knows Trek lore back to front like most of us know Transformers lore. But I don't think he knows all that much about Transformers. Both Orci and Kurtzman have said that their experience of Transformers before the movie was just watching the G1 cartoon as kids... a fairly superficial level of understanding (certainly compared to Orci's knowledge of Trek).

Bay has described fans like ourselves as "Transformers head geeks" who know Transformers lore inside out... but do they have any such "head geeks" on their creative team? I am beginning to think that this is why Star Trek was a better movie; because they had a head geek as one of their writers!

So I think that if they want to make Transformers 3 a better movie, then what they need to do is recruit the assistance of a head geek! That's what Bob Forward and Larry DiTillio did with Beast Wars, recruiting the aide of fans like Benson Yee, James Hooks etc. They knew nothing about Transformers before writing the show and enlisted the help of fans to educate and guide them.

Does Transformers need to change director? Not necessarily. Michael Bay still brings a lot of good things to the table for Transformers, as eloquently pointed out by Jhiaxus in post #39; but I do think that the movie franchise would greatly benefit from directly enlisting the assistance of someone who has thorough and in-depth knowledge of Transformers lore and act as a story consultant. Of course, Bay needs to be willing to accept feedback from a story consultant and not simply fob off any undesirable suggestions as "kill-joy" (which is how he describes people who criticise his infantile humour). (-_-)