It makes a significant psychological difference cause it's not $30, and somehow feels less expensive. It's stupid but it's human nature.
In any case I think I only really want the Snake Eyes Bike from the Target Exclusives, and seeing as how I was still umming and ahhing about the whole line when the last sale was on, for me they do feel affordable now.
Me to, before we were only one wave behind the US, but were edging toward 2.