Transformers Reveal the Shield Packaging revealed

[Golden Phoenix]

god this will confuse all the cashiers nationwide that dont care for transformers and will make them all the more troublesome to deal with... lol

Excellent

[FFN]

This is insanity. There doesn't seem to be any sort of coherence at all when it comes to lines.

From what I understand, all of these figures (Generations, Movie-looking guys and actual Movie characters) were all part of the same line. Hasbro created Generations as a means to get more products on shelves at the same time as the more retailer-attractive yellow box line.

I think there was just a larger number of figures initially than they could fit into the yellow box line, and now that the glut has been cleared out, they're reformed under the yellow packaging with the rubsign gimmick.

It's basically just like the old Universe line now, except without an obvious "G1 SERIES" or something blurb.

[Soundwarp]

I do like the emphasis on the rub symbols but how will parents understand.....

Wait, i am a parent :P

[LordCyrusOmega]

A 'new' line already? Yet one that incorporates the idea of the past 3 or 4 lines (i've lost count)

Oh wait..I get it. Hasbro is run by Monkeys. Or people just spinning a wheel " I don't know" -Spins wheel- "Lets just see what happens. In the meantime repaint some more Bumblebees"

[kaiden]

In the meantime repaint some more Bumblebees"

I wouldn't mind the blue (glyph) repaint of henkei bumblebee.

[Sky Shadow]

That's interesting - I wonder what's written on the back of the box... from the front and general lack of insignias, it gives the impression that the buyer might not find out the allegiance of the toy until he/she opens it up and rubs the 'shield'.

[MV75]

Hey, I think you're right. Actually looking at it, yea, there is no indication on what side it's on. Wow, a gimmick that seems to be actually worth something.

[GoktimusPrime]

How funny would it be if you got a RtS toy, rubbed the sticker and... FIRE?! Okay, which wise guy in the factory went and stuck a Battle Beast rub sign on this toy?!

[5FDP]

That's interesting - I wonder what's written on the back of the box... from the front and general lack of insignias, it gives the impression that the buyer might not find out the allegiance of the toy until he/she opens it up and rubs the 'shield'.

I suspect that they may be the same as the legend class toys from the same line - no insignia on the front of the packet but they all have the corresponding faction symbols on the reverse.

[GoktimusPrime]

Hey, maybe they should make Legends Class Mini-Spies! Unlike any other G1-based TF character like Tracks, Jazz, Grapple etc. where the character is recognisable as Autobot or Decepticon, with the Mini-Spies there would be no way to immediately tell until you buy the toy and rub the sticker.