Tipped off by Krayt the other day that there are some kids magazines with Transformers Trading cards in them, I had a look and found them at Woolworths today.
They have randomly packed Character cards (the bigger ones), and the two magazines are priced at $6 and $7... making them the same price as the booster packs ($6 at BigW, $7 at Kmart). So if you are trying to complete your set of Character cards, and don't need any more battle cards, this could end up being cheaper than buying heaps of random packs, or buying from a secondary source online.
The character cards I saw, and the ones in the photos Krayt sent me, were all Common character cards... but you never know, they may have been given all of the cards by Hasbro/WOTC, and the rarer ones are also available... if you can find them.



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