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Old 21st April 2017, 08:06 PM
griffin's Avatar
griffin griffin is offline
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Join Date: 24th May 2007
Location: Brisbane
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Default Hasbro US Movie toy launch promotion

Hasbro in America are having a five day promotion to celebrate the launch of the new movie toyline on April 24th (Monday, which is Tuesday our time)... with product videos and new reveals.

It is being called "Reveal Your Shield", for fans to choose their allegiance... something already done on a previous version of the official Transformers App. (and yes, the title is similar to the 2010 toyline that was called Reveal the Shield)

The press release mentions the Transformers website, the Transformers Facebook page (not the movie facebook page, which Paramount runs), the Transformers instagram, and the App, so it looks like there might be a coordinated promotion across all of the platforms for fans to follow.

Lets see if there is anything revealed that we don't already know....
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