A new trademark by Hasbro has been found, for the name "Cybertron" for a toyline, or specifically "Toy action figures, toy vehicles and toy robots convertible into other visual toy forms".
It is being noted that it relates to their upcoming Cyberverse series (the replacement for the RID cartoon/toyline)... so maybe it could just be another Cybertron toy (like the one for the Movie toyline), or it could be a range of toys under a "Cybertron" banner or packaging label.
Time will tell I guess.