2011 Hasbro AUS checklist for MOVIE toys

[griffin]

It depends on how it is packaged, or how obvious the Target logo is in the packaging. This is why it has been suggested that the Deluxe Leadfoot is bound to be a store exclusive, because the Target Logo would be facing up through the bubble, which would be more obvious than a HA packaging (which has the vehicle side on when displayed.

Chances are that that HA Leadfoot could end up as a store exclusive too, but if Hasbro packages it cleverly, they could get away with it as a general release figure.

(of all the Nascars to choose from, Hasbro should have known that having one with a major retailer's logo taking up a large portion of the toy, would limit their options selling their product to all stores... even if Bay or someone important was a fan of those three Nascars)

[Sky Shadow]

(of all the Nascars to choose from, Hasbro should have known that having one with a major retailer's logo taking up a large portion of the toy, would limit their options selling their product to all stores... even if Bay or someone important was a fan of those three Nascars)

I suspect it was possibly a case of lets-see-if-we-can-get-money-from-Target-for-product-placement.

(Am I misremembering, or did I once buy a Transformer from Australian Toys 'R' Us that ironically had a [US] 'Only at Target' sticker on it?)

[griffin]

Yeah, if it was stuck on at the factory and gets sent to a non-US country and to different store chain, the local branch of Hasbro should correct that if they are aware of it (like they did with the Fox Kids logo on Beast Machines toys - the local branch stuck green stickers over it).
Fortunately for TRU, the 'only at Target(logo)' was insignificant enough for them to even notice, otherwise they would have pulled off the stickers when shelving them.

[Mr Ed]

For you guys who dont have a good knowledge of NASCAR, the three wreckers are Chevrolet Impalas.

The #88 Dale Earnhardt Jnr AMP (Roadbuster) and #48 Jimmie Johnson Lowes (Top Spin) are from powerhouse team Hendrick Motorsport.

Jimmie Johnson is 5 time reigning champion (5 in a row)

The #42 Juan Pablo Montoya Target (Leadfoot) is run by Earnhardt Ganassi.

Hendrick Motorsport field 2 other cars in the NASCAR field:

The #24 Jeff Gordon Dupont car and #5 Mark Martin Kelloggs car.

It is definitely product placement that these wreckers were chosen

Firstly GM as other cars race in NASCAR - Ford Fusion, Dodge Charger and Toyota Camry.

AMP is owned by Pepsi Co in USA and Lowes is a massive hardware chain.

I assume Target would have pushed heavily and paid $$ to have this car in the movie.

Everything would have been done to cash in on the Movie.