The thing is - ANY publicity is good publicity. People will give it a look just to see how bad it REALLY is and some of those people WILL enjoy it.

Honestly, the guy who played Shane should have won worst supporting actor... worlds worse than Grammar. And that other guy (gosh can't even remember his characters name he was so atrocious)- TJ Miller's character - not far behind - the only thing that saved him was Lockdown's grenade!

AoE had the potential to be an interesting shift in the story telling of Transformers on the big screen but I really feel the writers/story let it down (and the way Bay did(n't) use Hong Kong and China to maximum or logical potential made it even worse). Hong Kong is the one country in the world where super fast expensive elite sports cars are common and the Autobots actually would be able to "blend in" (aside from Optimus)!

It wasn't the worst film I saw but it certainly didn't live up to the hype or expectation. Visually on the big screen it was great to watch, especially in IMax - visually on par with Apes and better than GotG (CGI really let that one down) but as much as I disliked GotG it had a superior storyline to AoE. Apes beats out both hands down.

At the end of the day though AoE IS a movie about big robots blowing stuff up with amazing cars and the odd hot chick so it's going to sell regardless of what language you speak.