Quote Originally Posted by GoktimusPrime View Post
How do you know this? Do you have the TRU SKN?

Not all of TRU AU's MP prices are exorbitantly expensive, you know. Some reasonably priced MPs include:
* Starscream - Cheaper than Takara!
* Grimlock
* Thundercracker - Cheaper than Takara!
* Rodimus Prime - Cheaper than Takara!※
* "MP10" Optimus Prime - Cheaper than Takara!
* Soundwave, Buzzsaw, Laserbeak, Rumble, Frenzy & Ravage - Cheaper than Takara!
To be fair, a few of those toys you mention did involve some have minor cost cutting on some of the paint aps, features or plastic to keep the price down. In most cases it wasn't that significant with the exception of Rodimus Prime and MP 10. In the past however it did seems Hasbro were trying to find a balance between premium Japanese item and affordable mainstream toy. Now however it looks like they are just taking the Japanese version as is, and charging a premium.