Yeah it's not Hasbro Australia's fault. They are showing all these toys Hasbro creates to the Australian retailers at Toy Fair and the retailers are not buying them.
The retailers are of the opinion that if a toy doesn't have a TV show or movie it's not going to sell. So with no CHUG specific TV show the retailers are refusing to buy. Frankly it's surprising the retailers are buying as much as they are given their bone headed ideas.