For those interested in some tidbits on the future of Transformers at IDW, they had their "SDCC at home" panel, which is on youtube.

It doesn't sound like they revealed anything significant or new that we didn't already knew about. If anything, the absence of any mention of Beast Wars might suggest that they still have no interest in tackling that era. (if next year's Generation toyline is indeed including Beast toys, I'd expect some introduction of those characters into one of the current Transformers comics... but probably similar to their previous Transformers universe, with random inclusions, but no significant or dedicated focus on the Beast characters or their universe)
Apparently they do mention a long term plan based on what Hasbro has planned in the next few years (beyond the WFC trilogy I guess), but their current comics don't appear to follow any lead set in any of the current toylines... so I don't really know why it matters what Hasbro are doing, as IDW aren't "advertising" any of the current toylines with their comics (other than the crossover comics, but they aren't there to sell the toys... the toys sell on their own, and the comics would most likely be bought by people who already bought the toys).