It is strange that they are still cashing in on the 1986 movie (I know, the Studio Series continues to pump out 1986 movie toys), it's just that there is no anniversary for these to make sense coming out now (these two will be released in the 37th year after the movie came out).
After all, because of the Studio Series 1986 toys being done at the moment, I feel like these are being released at a bad time, as they are sorta competing with the Studio Series re-interpretation of these exact toy characters, and most in animation decos.

The colours on Hotrod looks really nice, and the packaging on both looks nice, but Starscream is probably going to be very similar to the previously released animation deco, done by eHobby I think about 15 years ago.