And now an official press release on the deal:

Los Angeles, CA and Pawtucket, RI – Shout! Factory and Hasbro, Inc. (NYSE: HAS) today announced a multi-year, multi-property alliance to bring the original animated TV series THE TRANSFORMERS and the G.I. JOE: A REAL AMERICAN HERO animated series, along with MY LITTLE PONY Twinkle Wish Adventure to the home entertainment marketplace. The announcement was made today by Shout! Factory founding partners Richard Foos, Bob Emmer and Garson Foos, and Lisa Licht, General Manager, Entertainment & Licensing, Hasbro.

Under the multi-year agreement, Shout! Factory will be the exclusive U.S. and Canada home entertainment distributor for the original animated TV series The TRANSFORMERS and G.I. JOE: A REAL AMERICAN HERO DVD franchise properties, and a MY LITTLE PONY animated direct-to-DVD release.