Nothing much that hasn't been mentioned on the BotCon and Hasbro sites already.

http://www.tfw2005.com/transformers-news/conventions-15/hasbro-press-release-botcon-2010-170031/

It does mention the 'Hunt for the Decepticons' game at the Hasbro exhibit, which is probably the online game for people to play (which means less collectors needing the special codes to play it online).