That may be so (scalping of Bumblebee), but to the average young kid or parent, Bumblebee will be the priority character, even over Optimus. So the toy scalpers are going to generate demand for their overpriced stock by preventing most parents and kids from getting the toy at retail (and they know how much they made off Movie BB, to think that the same will happen with this new BB). Hopefully we see heaps of animated toys on the shelves to prevent this demand for alternative (ebay) sources.
And with Bumblebee in the second wave assortment as well, it should be widely available for a few months at least.