Loving the new figures that are not from the prime series.

I am however torn by the inclusion of the comic. If it does not raise the price, then that will be awesome. I feel a little annoyed as I already purchase the comics multiple times (singles, trades and now, comixology) that I am getting another comic that I will likely be paying a small extra premium for, almost like being punished for supporting the IDW license.

On the other hand I really do believe it is genius to get the free comic, it opens up a dearth of new potential customers, which in turn means more comics and better teamwork between IDW and Hasbro. If they were truly smart, the included comic should include a code to allow for a free or 99c download of the comic from comixology. Pester power works best on small prices, and a child pestering a parent for a new comic on the family/their ipad is a good extra sale.