That's probably the only benefit of our over-inflated prices here - it makes it easier for us to accept those sort of prices, that are only a small amount over what we pay.... but if we had American pricing ($13 Deluxes), I think we'd be a lot more critical/selective as the Americans are, who see that as almost 3 times the price that that sized figure should be.
It may well be that the special run had a higher wholesale price, but seeing how RK usually double (or more) the price of high-demand items, I wouldn't be surprised to see them for less somewhere, after the release date. (but who's going to risk missing out again by not jumping on it now)