My next post - in case it gets deleted, I want it here for posterity:

Indeed. And it's this half-baked attitude to everything. Similarly, he films those videos in one take as if they're live. They're not - he needs to get them right before he posts them. There's no reason why videos should have toys falling over or heads falling off or announcements about characters winning polls that haven't yet closed. He can't say "We got some big awesome surprises for MOTU for 2013 that, because we were so much over we can now go forward with" and "I wish we could reveal the entire year but we're also not in a position to do that because things do change" and then argue that Illumina is impossible "Because 2013 is closed. 2013 closed over a year ago. We can't add, subtract or change anything to the 2013 line up." There is no point in him wasting his and our time on these back and forths because it is clear that what he says is hollow. If 2013 was struggling for subscriptions, it was because he failed to do his job properly. It should be a wake-up call for Neitlich to change his methods of 'managing' this brand. There's nothing stopping him from reading what we want from MOTUC - it's all over this forum. But he shouldn't be retorting, he should be making Masters - once again - as big as Transformers or G.I. Joe.