Yeah, we only rediscovered that catalogue in 2003:
https://groups.google.com/d/topic/al...7g8/discussion
(e.g. "Hm. So does this mean that the old "hunter-seeker" explanation ISN'T
the true origin of the term?
I mean, as far as I can tell, this ad really nails the coffin on that
theory. It's anyone's guess where the copywriter pulled the term from,
but I think it's too much of a coincidence to assume that the term
"Seeker" later independently evolved in the fandom based only on that
misapplied old comic ref. It may have been a combination of both -
someone half-remembering the ad, then stumbling upon "hunter-seeker" in
the comic. But still. I'd say our commonly-accepted fandom history
needs a bit of revision.")
Before that, we had no idea where we got 'Seeker' from and assumed we got it from Ferak's Marvel appearance comic.