The 'Optimisation of Bumblebee' (Trademark Pending ) process Hasbro have been undertaking across all media since the first live action film sure is interesting. He's gone from 'small guy with a big heart' to a 'reliable medium sized warrior' to 'leader of the Autobots'. Heck he even looks like TF Prime Bee with Animated/Prime Prime's face stuck on top now.