Quote Originally Posted by Magnus View Post
At the risk of going back off-topic, the idea of creating a 'premium' product is the only reason I can think of for Hasbro not chasing greater volume by commissioning a run of CDs. The demand is clearly there, since the first 2000 units sold out and another run of 2250 is on its way, and again, far more people would have CD players than vinyl record players.

Enjoy the Ride say on their website that they specialise in vinyl re-releases 'of all genres'; Hasbro would have known that when they were looking for a record label to press the soundtrack for them.
I think there's more to it than just that. I imagine that Hasbro see the soundtrack as a very niche product. If we consider that fans make up 20-30% of their total market and that the G1 Cartoon and 1986 movie are more of a cult following based item compared to say, the live action movies, it's quite possible that Hasbro and Enjoy the Toons think that there isn't enough demand to support a mainstream release. Considering that Sony are a party in the production, the fact that this isn't being released under sony's main label, also suggests this is the case.

As such, it could be that Hasbro are deliberately creating scarcity to drive demand, ensuring that it's a success by gaming the market.

Quote Originally Posted by Magnus View Post
I must admit, I'd have a hard time saying no if La La Land Records did a run. It's not as if they haven't done animated features before, seeing as they did the soundtracks for several Batman features, including the 1990s animated series, and He-Man and the Masters of the Universe. Given the way we've seen the vinyl selling, they could easily do a 5000 unit run and they wouldn't have to worry about large numbers of unsold stock.
Two problems I see here. The first is that you'd automatically be dumping 3 times the amount of stock on the market and in doing so, destroying the sense of scarcity which then lowers demand, harming the success of the release. The other thing is, given that the company now pushes the "premuim audiophile vinyl" angle as a brand image, there's a change that this could be seen as a harmful PR move to the company.