Since this list was only put together by a single person, and not by several, or even voted on by the public, it includes a lot of odd stuff, and is missing a some more recent iconic things, possibly because this doesn't reflect global toy trends, just American ones.
I would have thought something like Pokemon would have been on the list, as it was huge in the 90s, and spawned so many copycat 'battle' type toys.
Not to mention MMPRs - they included TMNT, but MMPR were more interesting toys.

At least Transformers were included...