Movie Review - Transformers 3 : Dark of the Moon (spoilers)

[5FDP]

You are referring to what are called 'sleeper hits'.
These films generally start off slow, but week by week, build up the box office.

Correct.

Let's have a look at TF3's U.S. numbers (via boxofficemojo)

Jun 24–30 $64,765,347
Jul 1–7 $149,210,077 +130% (film opened on 29th June)
Jul 8–14 $67,574,828 -54.7%
Jul 15–21 $32,239,198 -52.3%

Those numbers show a dramatic fall. That is a sign of word of mouth working against a movie.

Harry Potter had a bigger fall and it was rated quite highly by both critics and audiences. I think it's more of a case of most people who want to see it, have seen it. Besides, I thought this whole conversation was about movie quality having no correlation on box office earnings...

Below are the numbers for 'Avatar', a film which generated positive reviews (I haven't seen this either).

Dec 18–24 $137,094,001
Dec 25–31 $146,530,209 +6.9%
Jan 1–7 $96,916,087 -33.9%
Jan 8–14 $69,926,708 -27.8%
Jan 15–21 $66,330,413 -5.1%
Jan 22–28 $47,674,969 -28.1%

You can see that the box office actually went up in the second week, and the drop off wasn't as bad in following weeks.

I would say it's a safe assumption that because the second week was the xmas holiday period, that would explain the slight rise.

And yes, we should blame Hursticon!

Hey, we agree on something Now let me buy you a beer!