Quote Originally Posted by FFN View Post
I believe that's retailers ordering stuff in through Hasbro AU, then sitting on a pile of unsold, overstocked wave 1/1.5/2 guys and not ordering again.

I believe Griffin mentioned once that Hasbro AU told him that Kmart AU ordered lots of Wave 1 yellow box TF2010, which is why they took a long time to get other waves in.

Close. Every Toyfair (in around March), Hasbro (all toy companies really) pressure retailers to pre-order as much as they can convince them toy buy, and using the success of the second movie, Hasbro were able to fool the Retailers into thinking that the third movie toys would be even more successful. Retailers bought up big, and they got burnt.
Now the kids, fans and collectors suffer because retailers cancel any future stock orders they signed up to at Toyfair, and lose money on the brand by clearing stock out at a loss... making it less likely to order new stock of that brand when they finally do clear their shelves.

"fool me once, shame on you... fool me twice, shame on me"