US Toyfair this weekend - press release

[griffin]

It's been a big news month already, but this weekend will have fans hanging around their computers to see what else we can expect this year, and keep an eye out for any Generations/FOC toys.

Hasbro have made the following announcement, of what we can expect this weekend.

Throughout the year in 2012, kids and fans of the globally popular TRANSFORMERS brand will get to experience the “MORE THAN MEETS THE EYE” property in a variety of new and exciting ways. In February, the new animated series TRANSFORMERS RESCUE BOTS and the second season of the hit animated series TRANSFORMERS PRIME, both from Hasbro Studios, will debut on The Hub television network. And, for the first time ever beginning in March, most of the TRANSFORMERS action figure expressions will adopt the TRANSFORMERS PRIME styling to complement the award winning series. Also in March, Hasbro will introduce a new toy segment called TRANSFORMERS BOT SHOTS, a whole new way to play out TRANSFORMERS battles. Available in favorite characters like OPTIMUS PRIME and BUMBLEBEE, kids can choose their power, crash into battle and defeat their opponent. TRANSFORMERS BOT SHOTS automatically convert when you crash ‘em! Sold one per pack, fans can collect 44 different BOT SHOTS figures across the product line. Then in May, fans will have another new way to experience the TRANSFORMERS brand with the launch of the highly anticipated new motion-based thrill ride TRANSFORMERS: THE RIDE-3D, opening at Universal Studios Hollywood. To finish the year with even more entertainment experiences, TRANSFORMERS fans will be able to enjoy the much buzzed about new video game TRANSFORMERS: Fall of Cybertron from Activision and High Moon studios as well as the highly anticipated TRANSFORMERS UNIVERSE MMO from Jagex both launching in Fall. Roll Out!

44 different BOT SHOTS??? That surprised me. With the tiny size and price of those (especially what they will be here), I don't see that line lasting for 44 different figures.

Also sounds like the FOC game could be being brought forward to Autumn (our springtime), from the originally expected month of December.

[5FDP]

I'm only looking forward to some clearer / larger / official images of FOC Bruticus. Yay for the game being brought forward though.

[Sutton]

Yay for the game being brought forward though.

No, this is terrible news, and everything that's wrong with the game industry. Give it the time it needs to be awesome.

[Hursticon]

I'm only looking forward to some clearer / larger / official images of FOC Bruticus. Yay for the game being brought forward though.

Ditto!

No, this is terrible news, and everything that's wrong with the game industry. Give it the time it needs to be awesome.

They've been working on it for a while now dude and it's in the hands of an extremely capable developer so, I wouldn't be too concerned.

[Tetsuwan Convoy]

I think the December release was an assumption on some retailers' part, as most of what I saw stated 3rd quarter, which would be before december.