Two Transformers MMOGs (massively multiplayer online games) are being launched this year - one for the western markets, and one for China (and maybe some neighbouring Asian countries).
The Asian one has had it's website updated with character images, including one nice looking Defensor in a WFC style.


MMOG's are like a virtual world environment, which has people log in and use "avatars" (character models that you can customise), to play out adventures/missions or just to interact with other people.
For those who play World of Warcraft, or know about it, these two TFs MMOGs are expected to be of a similar format.

If these two MMOGs introduce more WFC-styled characters, and becomes a long-lasting popular game, we could very well see toys in some form later. (hopefully from Hasbro/TT though)