This has been around for a while, and probably even posted here before... but these things are always worth re-posting, for the new and old fans.
The 1985 Sears Christmas catalogue, featuring toys... and it's a LOT of toys.
A couple pages of second year Transformers, plus MASK, MOTU, She-Ra, Voltron, GIJoe, GoBots.
The thing that always amazes me though is the GIJoe Flagg aircraft carrier... at four times the size of Fortress Maximus... it's over a foot taller/longer than me.

Now that's the sort of catalogue I'd love to shop from... I'd be so poor if I was this age back then.